35TH AMERICA'S CUP. BERMUDA
The America’s Cup, the pinnacle of yachting, was first contested in 1851 making it the oldest trophy in international sport. In 2017 the 35th edition was taken to the pristine island of Bermuda.
Having worked with Argo Group and Artemis Racing on the America's Cup World Series I was briefed to create a VIP hospitality pack for their guests. As well as personalised guide books, passes and gifts it also included a limited edition hard backed book that was presented to guests in a bespoke and personalised handmade case, produced from recycled sail cloth.
